Question 5
This is Jacob.
Jacob is a 21 year old Male who works full time in a retail store in London’s West End. He enjoys going out with friends and meeting new people along the way; usually intoxicated in alcohol. He enjoys watching movies and listening to music as well as seeing live bands in his local pub. He regularly visits ‘Vue’ in Leicester Square to see the latest films as well as some odd ones that are still in circulation. He usually goes with his girlfriend, Jasmine who he met at work. He is always listening to his iPod and watches some films on there on his way to and from work. He is a perfect example of our intended audience as he fits all the criteria we were looking to fill.
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